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Social risk, green market orientation, entrepreneurial orientation, and new product performance among European Multinational Enterprises operating in developing economies

Paper Details
Authors:
Wisdom Wise Kwabla Pomegbe
Courage Simon Kofi Dogbe
Bylon Abeeku Bamfo
Prasad Siba Borah
Jewel Dela Novixoxo
Publication Date: 2022-12-01
Environmental Sustainability in BusinessBusiness, Management and AccountingMarketingSocial Sciences
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Social risk, green market orientation, entrepreneurial orientation, and new product performance among European Multinational Enterprises operating in developing economies - KNUST Research Atlas