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Does Islamic Ethical Values Have Roles To Play? The Effects Of Tv Advertisements Towards Malaysian Children’s Buying Behavior

Paper Details
Authors:
Naail Mohammed Kamil
Mohammed Borhandden Musah
Noraida binti Mohd Hatta
Publication Date: 2017-02-01
Halal products and consumer behaviorSocial SciencesSociology and Political ScienceSocial Sciences
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